THE CAREER EQUATION
What Attracts Talent Isn’t What Keeps Them
SHAPING THE FUTURE WORKFORCE
Health and Aged Trends Report
This report from the State of Careers series unpacks the engagement illusion and reveals how engagement drivers vary across regions.
For leaders looking to build a more resilient, productive and loyal workforce with evolving skill sets, the path forward starts with closing the gap between perception and reality and between attraction and true engagement.
INTRODUCTION
Across the globe, a striking disconnect has emerged between how leaders perceive employee engagement and how employees actually feel. When asked about the state of their workforce, 53% of leaders reported that their employees are fully engaged. Only 29% acknowledged any
disengagement within their teams.
However, the employee experience tells a very different story.
Only 37% of employees are fully engaged in their work. Even more concerning, 41% are disengaged. This stark contrast reveals a significant perception gap: leaders are
overestimating engagement and underestimating disengagement at alarming rates. This disconnect leads to the prioritization of ineffective talent strategies based on inaccurate assumptions about the state of current talent.
Furthermore, an additional 22% of employees are only somewhat engaged. In our 2024 The State of Careers reports, we found that those who are somewhat engaged are at the highest risk of leaving the organization, even compared to disengaged employees.
THE ENGAGEMENT ILLUSION: LEADERS ARE OUT OF SYNC WITH THEIR WORKFORCE


While short-term business pressures may speak to limited talent investments, organisations must act now to ensure they have the right people, with the right skills, in the right roles — not just for today, but for tomorrow.

THE TALENT PARADOX: WHY THE FIRST HOOK ISN’T ENOUGH TO KEEP THEM
To truly engage and retain top talent, leaders must recalibrate their approach. The first step is recognizing a critical distinction: attracting talent and retaining it are not the same — yet many organizations treat them as if they are.
This may seem paradoxical. While it’s common to assume that what draws employees in will also keep them engaged, the data tells a different story.
When asked what would make them consider a new job opportunity, workers were most likely to cite pay and benefits (36%), followed by job logistics (19%). Therefore, the factors attracting employees to an organization are the exact inverse of what keeps them engaged over time.
Engagement and retention are driven by deeper, more intrinsic factors: fit, career and learning opportunities.
In short, employees stay when they see a future for themselves — when their work feels purposeful and success feels attainable. These drivers often outweigh traditional incentives like promotions. Purpose and lateral career development (i.e., the career lattice) are increasingly more important than simply climbing the corporate ladder.
Right Management helps develop, retain and optimise the workforce for the future
A human-centred approach to career and talent management
Employees are more empowered, reframing their work lives beyond jobs to careers. These personal growth journeys combine sustainable employment, purpose, and impact to achieve individual potential.
With a global footprint spanning over 75 countries and deep local expertise, we empower individuals to thrive and organisations to grow.

Improve Performance. Elevate Engagement. Increase Retention.
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Leadership
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Mobility and Change
Build a resilient workforce
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We are ManpowerGroup® a global leader in workforce solutions
ManpowerGroup®, with 75+ years of experience, operates in 75 countries, placing 2 million professionals into meaningful work and supporting 100,000+ clients annually. The group features a comprehensive family of global brands – Manpower, Experis, Talent Solutions, and Safesearch – offering domain-specific expertise to tackle complex workforce challenges.
We connect talent to organisations efficiently through our optimised multi-channel approach, offering contingent workforce strategies and innovative talent solutions. Our experienced Australian talent specialists leverage expertise, networks, and quality-assured assessment methods to uncover and nurture top talent.
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Manpower® is a global leader in contingent staffing and permanent recruitment. It provides rapid access to a highly qualified and productive pool of candidates across a broad range of role types.
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Experis® is a global leader in IT professional resourcing, permanent recruitment, project solutions and managed services specialising in Business Transformation, Cloud and infrastructure, Cybersecurity, Digital Workspace and Enterprise Applications.
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Talent Solutions® offers tailored solutions to transform organisations' talent lifecycles, assisting with sourcing, managing, and developing talent with expertise and agility.
Experience and expertise widely recognised
Right Management helps organisations translate business needs into impactful talent programs and our clients love working with us. 98.5% of our clients would recommend Right Management and we’re recognised as a leader in our industry.



